Getting Transparent

DNA Fingerprinting: Invisibly Tracking Food Safely (Ulrike Hodges, COO of SafeTraces)

January 15, 2021 Joe Witte
Getting Transparent
DNA Fingerprinting: Invisibly Tracking Food Safely (Ulrike Hodges, COO of SafeTraces)
Chapters
0:48
Meet Ulrike Hodges & SafeTraces
2:01
The Science Behind SafeTraces' Tech
3:41
High Risk Areas
5:29
Misconceptions, Challenges & Obstacles
7:48
SafeTraces' Beginnings
9:36
Going with the (Air)Flow
12:26
SafeTraces' Testimony
14:19
Adapting to FDA's New Era Regulations
16:40
Applying SafeTraces' Tech
18:37
Ulrike's Transparent 10
Getting Transparent
DNA Fingerprinting: Invisibly Tracking Food Safely (Ulrike Hodges, COO of SafeTraces)
Jan 15, 2021
Joe Witte

Ulrike Hodges, COO at SafeTraces and serial entrepreneur shares how her entrepreneurial journey led her to a company making a difference, SafeTraces.  Their innovative DNA fingerprinting is changing how food companies can trace the source and safety of their food, and how virus’ like Covid may travel in our airflow. Ulrike addresses typical concerns about implementing this new technology and identifies which sectors need it most. 

Show Notes Chapter Markers

Ulrike Hodges, COO at SafeTraces and serial entrepreneur shares how her entrepreneurial journey led her to a company making a difference, SafeTraces.  Their innovative DNA fingerprinting is changing how food companies can trace the source and safety of their food, and how virus’ like Covid may travel in our airflow. Ulrike addresses typical concerns about implementing this new technology and identifies which sectors need it most. 

Meet Ulrike Hodges & SafeTraces
The Science Behind SafeTraces' Tech
High Risk Areas
Misconceptions, Challenges & Obstacles
SafeTraces' Beginnings
Going with the (Air)Flow
SafeTraces' Testimony
Adapting to FDA's New Era Regulations
Applying SafeTraces' Tech
Ulrike's Transparent 10